New biomaterials identified at Dutch Design Week 2019
Architects and designers are becoming more and more responsible. They are looking for new materials made from waste or re-use. Spotted at the Dutch Design week in October, find our selection.
SHANGHAI FASHION WEEK MENSWEAR SS20: THE TRENDS TO KNOW
As a talent spotter and expert in new trends, PROMOSTYL comments on and analyses the latest SS20 trends presented by young Chinese brands during Shanghai Fashion Week. Inspirations, star pieces and key details: a review of these collections with a restricted yet nonetheless (very) definite influence.
New textiles that change shape thanks to body heat
A robotic textile sensitive to our body temperature? This is the revolutionary new invention in the field of wearable technology just achieved by the Design of Active Materials and Structures Lab and Wearable Technology Lab, according to a study published by Advanced Materials Technologies.
VEJA ENTERS THE RESPONSIBLE RETAIL ERA
For 15 years, the French brand Veja has been developing trainers with ethically and responsibly sourced organic materials. It prefers a consumer buzz to advertising and has skilfully demonstrated that it is possible to enjoy success without being unduly influenced, while adopting a completely different approach. Veja has just opened its first flagship store in…
SHANGHAI FASHION WEEK WOMENSWEAR SS20: THE TRENDS TO KNOW
As a talent spotter and expert in new trends, PROMOSTYL comments on and analyses the latest SS20 trends presented by young Chinese brands during Shanghai Fashion Week. Inspirations, star pieces and key details: a review of these collections with a restricted yet nonetheless (very) definite influence.
PrimaLoft’s P.U.R.E technology
Significantly reducing its CO2 emissions is the challenge met by PrimaLoft, which is now presenting a new environmentally friendly production method.
Manufacturing methods brought to light
Several years ago now, sportswear giants such as Nike and Adidas gave in to in-store customisation and the results were quickly seen. Other sectors have decided to reveal their manufacturing secrets in their own concept stores and create shops and factories in one.
When fashion and the virtual world become one
Inspired more than ever by the virtual world, fashion designers are now trying out new digital experiences, fusing reality and computer-generated images. We remember the collaborations of Dior with the avatar Noonoouri and Louis Vuitton with Final Fantasy figures. Fashion is now appropriating a new world of endless possibilities.
JRC-Reflex’s new White Metal reflective fabric
Leader on the retro-reflective material market, the firm JRC-Reflex has launched a new reflective fabric, White Metal, a material capable of reflecting absorbed light that comes in a range of attractive two-tone variations. You can find this fabric in our Sport Trend Book for the Autumn-Winter 21/22 season – Theme 2 Blur dedicated to golf,…
Selling second-hand items: a new fashion phenomenon
Selling second-hand items is not only economical but also champions eco-friendly values. Rented, resold, recycled or transformed… clothes are being given a new lease of life, limiting the waste problem raging on a global scale.