ON INAUGURES A LARGE STORE IN SHENZHEN

  ON INAUGURES A LARGE STORE IN SHENZHEN   Swiss sportswear brand On opened its largest store in China on March 5, 2026, located at the MixC World shopping center in Shenzhen, one of the city’s major shopping complexes. The store spans 802 m² over two floors, reflecting the strategic importance of the Chinese market…

WOOYOUNGMI REDEFINES LUXURY IN SEOUL

  WOOYOUNGMI REDEFINES LUXURY IN SEOUL   The Korean house Wooyoungmi unveils a new flagship in Seoul, reinforcing its presence in the city where its creative identity first took shape. Located in one of the capital’s most dynamic districts, the boutique embodies the contemporary evolution of the brand founded by Madame Woo Young Mi, celebrated…

PRADA OPENS ITS HONG KONG FLAGSHIP AT LANDMARK

  PRADA OPENS ITS HONG KONG FLAGSHIP AT LANDMARK   Italian luxury house Prada has inaugurated a new flagship at the heart of the prestigious Landmark complex in Central Hong Kong. Located at the corner of Des Voeux Road Central and Ice House Street within Landmark Alexandra, the new boutique spans more than 1,300 square…

SCHIAPARELLI ESTABLISHES ITS WORLD IN HONG KONG

  SCHIAPARELLI ESTABLISHES ITS WORLD IN HONG KONG   Schiaparelli opens its first Asian flagship in Hong Kong, marking a strategic milestone in the international development of the house. This new retail location follows the brand’s recent expansion, driven by its growing visibility on red carpets and its renewed presence in haute couture. As a…

POLÈNE OPENS A NEW ADDRESS IN MILAN

  POLÈNE OPENS A NEW ADDRESS IN MILAN   Polène opens its first boutique in Milan, settling in the heart of the Quadrilatero della Moda, one of Italy’s most emblematic luxury districts. The opening marks a key step for the Parisian house, which continues to expand its physical presence following locations in Paris, New York,…

LOEWE OPENS ITS CASA LOEWE FLAGSHIP IN GINZA

  LOEWE OPENS ITS CASA LOEWE FLAGSHIP IN GINZA   Spanish luxury house Loewe has opened a major new address in Ginza, central Tokyo, with a space called Casa Loewe Ginza, now presented as the brand’s largest store in Japan and one of its biggest worldwide. Set at the prominent intersection of Chuo-dori and Miyuki-dori,…

MAISON ALAÏA OPENS ITS FLAGSHIP IN BEIJING

  MAISON ALAÏA OPENS ITS FLAGSHIP IN BEIJING   Maison Alaïa reaches a major milestone in its international development with the opening of its first flagship store in China, located in the sought after Taikoo Li Sanlitun district in Beijing. This emblematic address marks a turning point in the brand’s presence across Asia, placing Alaïa…