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Paco Rabanne and Altuzarra: an invitation on a chic and glamorous journey

BLOG, FASHIONBy Promostyl3 April 2019

In an industry dominated by the words “streetwear” and “atleisure”, Paco Rabanne and Altuzarra made a bold move, banking on exotic inspirations with a highly nomadic glamour. Here’s the proof.

The dark romantic look as seen by Alexander McQueen and Shiatzy Chen

BLOG, FASHIONBy Promostyl2 April 2019

For their autumn/winter 2019-2020 collections, the fashion houses Alexander McQueen and Shiatzy Chen revisited the dark romantic look. We take a closer look at the trend to follow this winter!

The University of Maryland creates a heat-regulating fabric

BLOG, TEXTILEBy Promostyl1 April 2019

A smart fabric capable of heating our body when it is cold but also cooling it down when it is hot? As surprising as it may seem, this is the tremendous innovation revealed at the start of the year by American scientists from the University of Maryland.

Torafu Architects designs a Freitag store that resembles a kiosk

BLOG, DESIGN / RETAILBy Promostyl29 March 2019

To celebrate its 25th anniversary, Freitag chose the studio Torafu Architects to design its new store in Osaka, Japan. In a unique style reminiscent of a kiosk, the Freitag store combines an industrial look with coloured accents thanks to the many bags on display. Freitag, which manufactures practical bags made from recycled materials such as…

Koché and Rokh: from the LVMH prize to big names at the shows

BLOG, FASHIONBy Promostyl27 March 2019

Both LVMH Prize winners, the labels Koché and Rokh are today among the absolutely unmissable shows. A report on these (highly) anticipated… and celebrated shows.

Reese Cooper’s street style

BLOG, FASHIONBy Promostyl26 March 2019

Since 2016, Reese Cooper has been offering his own vision of casual, urban style. Made for men and women alike, his collections aim to be contemporary and slightly nonchalant, featuring practical, cutting-edge looks.

Piñatex®, from pineapple leaf to sustainable leather

BLOG, DESIGN / RETAILBy Promostyl25 March 2019

Produced from pineapple leaves, Piñatex® is THE innovative natural leather par excellence that is revolutionising the contemporary textile industry.

The clothing brand Wellsky reveals a new store with a futuristic decor

BLOG, DESIGN / RETAILBy Promostyl22 March 2019

The clothing brand Wellsky has opened a new store in Hangzhou, China. Designed by the Xian Xiang Design studio, the store interior plays on the contrast between a futuristic aesthetic and softer, warmer decorative elements, reminiscent of the “Glamorous Wellness” concept in the SOUL Theme, in the SS20 Influences & Design Trendbook.

Holzweiler, a family story

BLOG, FASHIONBy Promostyl20 March 2019

Susanne Holzweiler and her brother Andreas launched their eponymous brand in 2012. Moving from the world of accessories to ready-to-wear, the Norwegian label is today one of the most fashionable Scandinavian brands! Focus.

MUF10, Danish streetwear

BLOG, FASHION, MODEBy Promostyl19 March 2019

Born in the ghetto and celebrated on the catwalk, the MUF10 brand presents its streetwear in a sophisticated style, dynamically winning over fashionistas worldwide.

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