Velvet is This Winter’s Trend!

December 23rd 2021 – By PromostylVelvet is This Winter’s Trend!For centuries, velvet has been a noble material and has been known for its look that is too “womanly”, too “nerdy”, or too “first class”. The 2000s made velvet disappear, because it had a bad reputation built on the memory of grandma’s wardrobe and old auntie’s…

LAVO’s Hydrogen-Powered Bicycle

December 16th 2021 – By PromostylLAVO’s Hydrogen-Powered BicycleThe Dutch design firm, Studio MOM, has teamed up with hydrogen fuel cell pioneer LAVO to develop an electric bike capable of carrying heavy loads over long distances. The LAVO bike was designed to have a higher energy-to-weight ratio thanks to its hydrogen fuel cells, in comparision to…

Paulette à Bicyclette’s Ethical Jewlery

December 16th 2021 – By PromostylPaulette à Bicyclette’s Ethical JewleryCreated in 2006 in Paris, by Hélène Grassin, the brand Paulette à Bicyclette had its debut by creating wedding jewelry and accessories. But where does this funny name come from? “Paulette” is an affectionate nickname given to the founder by her friends and family ever since…

The BEAMS Store in Tokyo

December 9th 2021 – By PromostylThe BEAMS Store in TokyoFounded in 1976, the Japanese brand BEAMS, offers clothing for men and women. For several years now, the brand has been seen around Japan’s main streets and in a series of Asian shopping malls like in Hong Kong, Taipei, Beijing and Bangkok. But it is in…

Eurostick, Technology as a Service For Fashion

December 9th 2021 – By PromostylEurostick, Technology as a Service For FashionThe Italian company, Eurostick, was founded in 1971 as a family business specialized in the coupling of fabrics for corsetry. Today, Eurostick is best known for its fashion proposals: every year, the manufacturer presents two collections of fabrics for clothing and underwear, as well…

Norba, A Chic Sportswear Brand

December 9th 2021 – By PromostylNorba, A Chic Sportswear BrandThe Norba brand was created by women, for women! Created by two sisters in 2018, it is a line of sportswear that can be worn effortlessly during the day. Norba’s products are clothes that you want to live in. With a focus on a sports style,…

Tencel Lace, by LILA!

December 2nd 2021 – By PromostylTencel Lace, by LILA!The elegance of nature with its softness and texture of lyocell fiber is the representation of Lilacell! The soft touch of lyocell fibers of the TENCEL™ brand meets the elegance of Lila. Lilacell lace from LILA, is an innovation made with yarns containing botanically sourced Lyocell TENCEL™…

HAYDON’s Cosmetics Store in Hangzhou

December 2nd 2021 – By PromostylHAYDON’s Cosmetics Store in HangzhouThe HAYDON store is located in the Hubin pedestrian street of Hangzhou, a street famous for its department stores such as Louis Vuitton, Gucci and Hermes. It is also famous for its proximity to the western lake. The team of Various Associates wanted to create a…

Mademoiselle Fani, The French Tote Bag Brand

December 2nd 2021 – By PromostylMademoiselle Fani, The French Tote Bag BrandMademoiselle Fani is a French accessories and ready-to-wear brand that is chic, elegant, but with a little bit of casualness. The brand was created by Fanny Velay, a modern woman who is full of ideas and who loves life! Before creating Mademoiselle Fani, she…