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BLOG Archives - Page 47 of 59 - PROMOSTYL

Window displays take a new turn

BLOG, RETAILBy Promostyl24 January 2020

Previously a sign of significance and space on the street, demonstrating all the brand’s importance and image, window displays have changed a great deal nowadays. A closer look at these window displays chosen by PROMOSTYL.

THE BRANDS THAT WE’LL BE FOLLOWING THIS SUMMER

BLOG, BLOGBy Promostyl22 January 2020

Winter is far from over and we’re already thinking about the looks that we’ll be wearing this summer… But what are the brands to follow to create the perfect look? Discover our teams’ favourite selections for next summer

Liebaert's creative fabrics with Lycra fibre for summer 2022

BLOGBy Promostyl20 January 2020

Textured detailing, realistic digital prints, shimmering colours: for spring/summer 2022, Liebaert is presenting a highly attractive fabric line for lingerie and swimwear that can be discovered at the Interfilière Paris trade fair from 18 to 20 January 2020.

Focus on staircases as the central element in new retail concepts

BLOG, RETAILBy Promostyl17 January 2020

At a time when luxury brands are increasingly looking to stand out and highlight their identities and know-how, boutiques have seen a rise in staircase design. These real concept stores spanning several floors are concentrated around staircases built from truly unique pieces, like a work of art. A brief overview of the craziest that take…

Independent European brands set out to conquer Soho in New York

BLOG, RETAILBy Promostyl10 January 2020

At a time when retail giant Barneys has closed its doors and liquidated its stocks, independent fashion brands have decided to take over the New York market en masse. Make way for independent labels ranging from R13 jeans, Sandro and even Rouje, the new concept by Jeanne Damas, all of which have opened up in…

Bemberg's new bio-utility fibre

BLOGBy Promostyl6 January 2020

A high-performance, eco-friendly textile material derived from cotton? This is the new innovation from Bemberg, who will present this bold fabric at the next edition of Italy’s Pitti Uomo event.

When Sessùn, the fashion brand launches a concept store

BLOG, Non classé, RETAILBy Promostyl3 January 2020

The Marseille brand has just opened its new store in Marseille. Much more than a mere address, the space combines cuisine, literature, lifestyle and craftsmanship.

Bringing building bricks back to retail: a trend in every sector

BLOG, RETAILBy Promostyl27 December 2019

Bricks previously only used for buildings have become a decorative element in interiors, whereas in the 20th century, some of the most famous architects chose this material for their construction, such as Le Corbusier, Frank Lloyd Wright and Louis Khan. Forgotten since, brick is coming back to retail thanks to interior designers and new natural…

Fashion Pact: when fashion makes an environmental commitment

BLOGBy Promostyl25 December 2019

François-Henri Pinault presented his Fashion Pact at the most recent G7 summit. Supported by over 140 signatories, the head of the Kering group suggests concrete ways to minimise the damage to the environment caused by the textile sector.

Plaxtil: when textiles become eco-friendly plastics

BLOGBy Promostyl23 December 2019

The textile industry is the second most polluting in the world. On the basis of this alarming assessment, two manufacturers from Châtelleraudais have developed a revolutionary process for turning used textiles into “Plaxtil”, a composite material that can replace plastic.

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