TAJINEBANANE MOVES TO PARIS

    TAJINEBANANE SETS IN PARIS WITH A POP UP ACTIVIST AND CONNECTED   Tajinebanane, the committed and trendy breastfeeding clothing brand, opens its pop-up store in Paris.     The mantra “Breastfeed everywhere, all the time” has become the mainstay of Tajinebanane, an initiative by 35-year-old Alison Cavaillé-Jouannet. After her third difficult childbirth, this…

MONTBLANC ON RODEO DRIVE

    THE MONTBLANC CHALET ON RODEO DRIVE : AN ODE TO THE ART OF WRITING !   From May 4 to July 31, Montblanc celebrates the centenary of its iconic Meisterstück by opening a Pop-Up Chalet on Rodeo Drive.     Discover a cinematic universe conceived by director Wes Anderson, offering a unique experience…

BA&SH

    BA&SH UNVEILS ITS EPHEMERAL UNIVERSE : CHIC AND RESPONSIBLE IMMERSION   Ba&sh unfurls its chic, committed universe in an ephemeral pop-up in Lyon 2e, offering a unique fashion experience until May 17.     It’s a unique opportunity for fashion enthusiasts to unearth unique pieces while adopting a more sustainable approach to consumption.…

CHAMPAGNE JACQUART

    A JOURNEY TO THE HEART OF CHAMPAGNE JACQUART   Champagne Jacquart celebrates fifteen years of history at the Hôtel de Brimont, a remarkable building on Boulevard Lundy in Reims.     From May 2 to September 29, 2024, the Pavillon Coquebert, once a carriage garage, is transformed into a Jacquart pop-up store. Three…

GENTLE MONSTER & JENNIE

    JENTLE SALON : WHEN GENTLE MONSTER AND JENNIE CREATE THE EVENT   In the spellbinding world of the collaboration between Gentle Monster and JENNIE, discover the brand-new “Jentle Salon” pop-up !     This is the third project imagined by these two creative forces, offering a captivating collection of eyewear. At the “Jentle…

FATBOY

    DISCOVER THE WORLD OF FATBOY IN AMSTERDAM !   Enter the colorful world of Fatboy with their very first pop-up store in Amsterdam !     Whether you’re a die-hard fan or just curious to discover what Fatboy has to offer, you’ll be greeted by an explosion of color and creative installations.  …

BTS

    BTS : “MONOCHROME” POP-UP IN SEOUL   BTS’s “Monochrome” pop-up store has opened in Seoul, sparking excitement among fans.     The pop-up offers an immersive experience centered on the concept of “memory clouds”, evoking memories shared between BTS and its audience. The decor, reminiscent of a logistics center, with conveyor belts and…

MICHAEL KORS

    A PLUNGE INTO THE WORLD OF MICHAEL KORS   Michael Kors invites you to a direct Los Angeles getaway in the heart of the Haut Marais.     From April 26, immerse yourself in an immersive experience at Galerie Haut Turenne, celebrating the all-new Colby bag from the MICHAEL Michael Kors Spring 2024…

SAINT-TROPEZ AU BHV MARAIS

    SAINT-TROPEZ IN PARIS : AN EPHEMERAL BOUTIQUE AT BHV MARAIS   Tropézien art de vivre shines in Paris with the opening of an ephemeral boutique at BHV Marais until May 5.     Occupying almost 70m2 of the first floor, it offers total immersion in the spirit of Saint-Tropez. From accessories to sandals,…

ÁWET NEW YORK

    ÁWET NEW YORK MOVES TO PARIS   Áwet New York arrives in Paris with an exclusive pop-up in the emblematic Marais district, from April 22 to 28, at 5 rue des Commines. This launch is just a foretaste of the brand’s plans for the future opening of a permanent store in Paris, details…