HIGHSNOBIETY, THE 6TH EDITION OF “NOT IN PARIS” Highsnobiety returns to Paris with the sixth edition of “Not in Paris” from June 18 to 23, 2024. This not-to-be-missed event during Fashion Week brings together the best of Parisian culture, fashion and lifestyle, offering a unique and ultra-trendy experience. Set up…
HAVAIANAS : A BRAZILIAN SUMMER AT PRINTEMPS HAUSSMANN From May 2 to August 18, Havaianas has set up a pop-up store in the Printemps Haussmann atrium. Here, the Brazilian flip-flop brand offers its timeless classics as well as models specially revisited for the occasion. From the moment they enter the…
CHOOSE’S “MAISON DE VACANCES” IN PARIS A pop-up store of trendy, colorful decor is coming to Paris! From June 13 to 16, 2024, “La Maison de Vacances” by Choose, the nugget-spotting app, opens its doors in the sparkling Marais with trendy objects, creative workshops and inspiring talks. This pop-up store…
ACQUA DI PARMA SETTLES IN SAINT-TROPEZ On June 6, Acqua di Parma opened an ephemeral boutique on the Place des Lices in Saint-Tropez. Conceived by designer Dorothée Meilichzon, this luminous space pays tribute to the brand’s emblematic citrus fruits and the lively spirit of the Mediterranean. The Art Deco-inspired façade…
GUESS JEANS UNVEILS ITS DENIM UNIVERSE Guess Jeans, famous for its success in the denim world for over 40 years, presents its pop-up store at Galeries Lafayette Homme. This initiative follows the successful launch of its 100% denim line earlier this year. Visitors to Paris will have the opportunity to…
PALOMA WOOL UNVEILS HER WORLD IN PARIS Paloma Wool settles in Paris for an immersive fashion experience. From May 31 to June 16, 2024, the Spanish brand takes over the Marais district with an ephemeral pop-up store located at 8 rue des Francs-Bourgeois. Having toured the world’s major cities, from…
DIOR’S DIORIVIERA SUMMER POP-UP IN CANNES Dior has added an extra touch of luxury to Cannes with the inauguration of its summer pop-up store. Nestled in the heart of the city, this ephemeral boutique invites visitors to immerse themselves in the sunny atmosphere of the summer season, prolonging the effervescence of the…
DIVING INTO THE WORLD OF RIP CURL IN PARIS Rip Curl announces the inauguration of its pop-up store in Paris, located at 36 rue Etienne Marcel, from May 22 to June 2, 2024. The pop-up will showcase an exclusive selection of the brand’s products, including vibrant garments from the collaboration…
MOËT & CHANDON EXPERIENCE IN SÃO PAULO Moët & Chandon celebrates its arrival in Brazil with the opening of its very first concept store in Latin America, located in Iguatemi São Paulo. From May 22 to June 12, visitors are invited to plunge into the prestigious world of champagne, with an exclusive…
STÜSSY ARCHIVE STORE OPENS IN BROOKLYN Stüssy opened the doors of a brand-new archive store in Brooklyn, New York, for one month. This ephemeral space features a special selection of iconic pieces from all eras of the brand. From out-of-print collaborations to vintage classics and little-known treasures, Stüssy enthusiasts have…
