MACKAGE OPENS A POP-UP STORE AT LA SAMARITAINEThe prestigious Canadian luxury brand Mackage, renowned for its skiwear, has inaugurated a pop-up store in the Parisian department store La Samaritaine.Set up on the first floor, this ephemeral boutique adopts the artistic style characteristic of Mackage’s other points of sale. Over 15 square meters, the outerwear brand…
SWAROVSKI OPENS SUBLIME POP-UP AT PRINTEMPS FEMMESince 1895, Swarovski has been illuminating your everyday life with a thousand lights. Its sparkling creations, crafted with crystals of exceptional quality, embody the very essence of elegance. Each piece of jewelry and accessory bears witness to the incomparable expertise of this Austrian brand. Let yourself be enchanted by…
SONGZIO AT PRINTEMPS HAUSSMANN UNTIL FEBRUARY 4, 2024The South Korean designer brand has chosen L’Endroit, Printemps Haussmann’s avant-garde designer concept store, to unveil part of its aesthetic and origins. The décor, blending black wood and metal, perfectly illustrates the brand’s identity.@songzio_official@songzio_officialLocated in the men’s section on the second floor of Printemps Haussmann, alongside renowned brands…
DE BEERS DEDICATES AN EPHEMERAL SPACE TO ITS ENCHANTED LOTUS COLLECTIONThe prestigious jewelry house De Beers Jewellers exhibits its creations in 30 boutiques around the world. Now, Galeries Lafayette – Paris Haussmann is hosting an ephemeral boutique with a frosted decor, in a nod to the winter season.De BeersThis ephemeral venue offers the opportunity to…
FLOTTE WILL MAKE YOU LOVE THE RAIN !Love the rain? Now’s the time to be stylish even when it’s raining. Flotte, the eco-responsible brand, is offering you a pop-up store before the opening of its first boutique in Paris!That’s right! The pop-up is taking up residence in Le Marais, sharing with you their finest raincoats,…
GIVENCHY INVITES YOU TO GALERIES LAFAYETTE !The brand is calling you to discover their new pop-up store at Galeries Lafayette. The pop-up will showcase the brand’s flagship pieces, such as the famous “Shark Lock Boot” (see photo), as well as the famous “Antigona” bag, in a wide choice of colors.GIVENCHYGIVENCHYYou’ll be able to stroll through…
PILGRIM SURF SUPPLY, THE NEW-YORK LABEL MOVES TO THE CAPITAL!New York invites itself to Paris! “Pilgrim in Paris”, the New York label, has set up shop in Paris on Boulevard des Filles-du-Calvaire in the 11th arrondissement. The pop-up store is open until January 7, so what are you waiting for?Since 2012, Pilgrim Surf + Supply…
THE WORLD OF WILLY WONKA MOVES TO PARISThe magic of Charlie and the Chocolate Factory now comes to life! From November 8, 2023 to January 3, 2024, the iconic Christmas tree is transformed into an extraordinary chocolate tree, while Willy Wonka himself takes up residence in his ephemeral but bewitching pop-up at the Atrium. It’s…
A YETI MAKES A SENSATIONAL ENTRANCE INTO THE CAUMARTIN CITADIUMIt seems that Citadium has set its sights on a wintery, festive atmosphere by welcoming a rather unusual guest for the holidays!In anticipation of the holiday season, this department store dedicated to urban fashion has clad its walls in a light blue and a touch of…
LENA SITUATIONS OPENS A CHRISTMAS POP-UP IN BRUSSELSLast Sunday, Lena Mahfouf, better known as Lena Situations on YouTube, unveiled the imminent opening of her first-ever pop-up store for her Hôtel Mahfouf brand in Brussels, news eagerly awaited by her fans.It’s an exciting announcement! Content creator Lena Situations, head of the clothing and decorative items brand…
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