THE MELISSA FRIZZANTE EXPERIENCE ARRIVES IN PARIS

After Milan, the Melissa Frizzante experience arrives in Paris to set the summer alight.
This unique pop-up, located at 23 rue du Pont aux Choux in the Marais district, promises a sensory adventure that will awaken all your senses: sight, hearing, smell, taste and touch.

The event, which runs until August 22, will introduce you to the Melissa brand in an unprecedented way, perfect for the summer sports season in Paris.

At the heart of this immersive experience, the Jelly Bubble Bar will serve three non-alcoholic sodas specially created for the occasion: the “Don’t Worry Be Berry”, the “Jelly Spritz” and the “Watermelon Haze”.
These drinks are inspired by the brand’s iconic “Tutti-Frutti” fragrance, reminiscent of chewing gum, and the new colors of Melissa’s famous Jelly sandal, the Melissa Possession.

Visitors will not only be able to taste these delicious beverages, but also discover, try on and buy Melissa Possession sandals in all the iconic colors, as well as the new red, pink and purple hues.

Don’t miss this Frizzante experience, a fusion of fashion and sensory pleasure, until August 22, 11am-7pm, at 23 rue du Pont aux Choux, Paris.