LOOKING FOR SOME HELP IN THE FASHION SECTOR?

We propose customized aid and assistance to suit all your fashion needs:

We propose customized trend books. Taking our core book research, we then apply it to your DNA to optimize your future collections.

For all players in the fashion industry, we aid and assist you in the different phases of the creative process.

• Creating fashion concepts and storylines

• Designing a Collection Plan/Range

• Creating product designs

• Prototype fittings, alterations

• The Manufacturing Management Process

We can also create exclusive products and prints, with spec, sourcing, and design packs, to turn out your capsule or seasonal collections, to develop your brand image and lifestyle orientation.

Our goal is to help your sales grow and increase your profit.

Our fabric library is also at your disposition to peruse textiles of today and tomorrow.

The capsule collection is a powerful communication tool as it boosts notoriety and visibility. It also brings traffic into the store, significantly impacting sales. By optimizing this visibility, we indirectly boost brand image and target new audiences. Promostyl is by your side season after season to renew your collections

We can position or reposition your brand in a particular market, define or redefine your identity, strengthen or rework your storytelling and segment your product offer.

• MARKET POSITIONING

Integrating your brand into a competitive market environment and positioning it to suit your target audience.

• BRAND IDENTITY

Examining and building the external and internal emotional playing cards, helping our clients better define their brands, by underlining differentiation. This approach guarantees brand coherence and strengthens market image.

• PRODUCT SEGMENTATION

The aim is to put together a product portfolio which is in synch with your brand identity, its positioning, and its target consumers.

Promostyl will point out your opportunities, strengths, winning the competitive game and breaking through the clutter.

• MARKET ENVIRONMENT INSIDE & OUT

Analyzing the key internal and external factors of a market sector: economic growth, social and demographic evolutions.

• COMPETITION

Competitive intelligence, taking advantage of market opportunities, identifying strengths, weaknesses and threats which could influence your brand.

Applying the marketing mix 4 P methodology(product, price, promotion, placement) to better target your market sector.

• CONSUMER GROUPS

Identifying existing and emerging consumer groups, their lifestyles and consumption habits to better respond to their needs and expectations.

The visual identity and communication style, in today’s mega competitive business climate, are critical to the success of a brand. Our expertise in trend and lifestyle know-how, and product development expertise can aid and assist you in developing your communication across different platforms: catalogues, brochures, social media, and POS

Specialized Services:

• Developing publicity campaigns

• Organizing Photo Shoots

• Video editing, direction, and montage

The visual identity is made up of an assembly of recognition factors which directly identify a company: logo, typography, colors, shapes, signs and lay-out.

These elements build the company’s image and position their values and visions. Our product expertise and know-how allow you to build a coherent and successful visual identity and attract and retain clients, assuring the notoriety of your company and confirming credibility to your commercial partners.

NEED SOME HELP IN THE FASHION SECTOR?

PROMOSTYL, specializing in the forecast of consumption trends, is a consulting agency in the strategic best practices for the fashion sector.

We accompany companies, multi brand chain stores, the deciders, their teams, buyers, style or design bureaus or product managers.

We can help you work your brand identity, products, fashion range collection and operational strategy. Our expert consulting is a collaborative approach where your Brand’s DNA comes up against our Trend analyses and consumer profiles to turn out the best practices in strategy and product range. A constant exchange interface with our client throughout the process is essential to reach your goals.

CUSTOMIZED SERVICES

3 CUSTOMIZATION OFFERS :

• You can be personally assisted by one of our designers/stylists by telephone for further Book information or any questions or concerns.

• You can also spend a day with one of our designers/stylists in-company to bring the expertise to life in real time and help you develop your projects and collections.

• CUSTOMIZED TREND BOOKS: -analysis and development -your color palette -Collection Range Analysis -The Season’s Must-Haves