Previously a sign of significance and space on the street, demonstrating all the brand’s importance and image, window displays have changed a great deal nowadays. A closer look at these window displays chosen by PROMOSTYL.
At a time when luxury brands are increasingly looking to stand out and highlight their identities and know-how, boutiques have seen a rise in staircase design. These real concept stores spanning several floors are concentrated around staircases built from truly unique pieces, like a work of art. A brief overview of the craziest that take…
At a time when retail giant Barneys has closed its doors and liquidated its stocks, independent fashion brands have decided to take over the New York market en masse. Make way for independent labels ranging from R13 jeans, Sandro and even Rouje, the new concept by Jeanne Damas, all of which have opened up in…
The Marseille brand has just opened its new store in Marseille. Much more than a mere address, the space combines cuisine, literature, lifestyle and craftsmanship.
Bricks previously only used for buildings have become a decorative element in interiors, whereas in the 20th century, some of the most famous architects chose this material for their construction, such as Le Corbusier, Frank Lloyd Wright and Louis Khan. Forgotten since, brick is coming back to retail thanks to interior designers and new natural…
Bottega Veneta has opened its brand new store in Miami’s Design District, designed by Daniel Lee, the House’s creative director. Blending Miami’s creative dynamism with the more traditional feel of Montebello – where the company has a workshop located in an 18th-century country house – the store plays on contrasts and becomes a highly Instagrammable…
The country’s creative energy is reminiscent of Japan twenty years ago. This is a market whose importance and sophistication are exponentially increasing in many areas, especially technologies, fashion, music, architecture and design. A new market has thus opened up for European luxury brands, which are gradually setting up huge flagship stores, attempting to win over…
The Spanish studio Lucas y Hernandez-Gil, founded by Cristina Domínguez Lucas and Fernando Hernández-Gil, has finished renovating a duplex house in Madrid, named Casa A12. The project consisted in bringing light into a space that was originally very dark. Through the playful use of colour, the studio has also transformed the house into a place…
Architects and designers are becoming more and more responsible. They are looking for new materials made from waste or re-use. Spotted at the Dutch Design week in October, find our selection.
For 15 years, the French brand Veja has been developing trainers with ethically and responsibly sourced organic materials. It prefers a consumer buzz to advertising and has skilfully demonstrated that it is possible to enjoy success without being unduly influenced, while adopting a completely different approach. Veja has just opened its first flagship store in…
