These dual-faceted boutiques

The highest number of architectural concepts are tested in Asia. Clients are attempting to better understand the sometimes confusing offering presented to them. The infrastructures put in place are aimed at a luxury clientele always on the hunt for novelty, surprise and innovation. In Japan and China, we have seen two double-faceted boutiques playing on…

When fashion reconciles luxury and the environment

A marketing pitch that has now become a must, today sustainability is the watchword of luxury brands in search of new credibility. Faced with ever-more demanding buyers when it comes to respect for the environment, luxury groups and houses are rethinking their position with a series of concrete measures affecting, among other things, the materials…

Is pink still in the picture for retail?

While pink is the most sought-after colour on Instagram and social media, over the past few years we have seen a host of shops, museums, restaurants and other coffee shops entirely in pink adopt the bubble gum shade in every possible style and variation. Is it still possible to create new all-pink retail concepts nowadays?