KALY ORA MAKES WAVES IN BRUSSELS

From August 1 to 30, 2025, Belgian eco-responsible swimwear brand Kaly Ora opened its very first physical pop-up store in Brussels, at 86 rue du Page in Ixelles. Usually available only online or in select multi-brand shops, this exclusive event gave customers the chance to discover the full collection in person, including exclusive prototypes offered at reduced prices.

Founded in 2021 by Flore Carlier and Thien Trang, Kaly Ora is built on a strong sustainable vision. Its swimsuits are made from recycled nylon (ECONYL®) sourced from ocean waste, produced in small series in ethical workshops. The designs are reversible and created to fit all body types, from XS to XXL, combining timeless style, comfort, and responsibility.

Beyond offering a true immersion in its world, the pop-up allowed visitors to feel the fabrics, try on the cuts, and benefit from a personalized service. It was the perfect opportunity to support a local slow fashion alternative while picking up durable and elegant summer essentials.