November 10th  2022 – By Promostyl

TECHNO SIREN : A FANTASY TREND MAKING ITS WAY OUT OF THE WATER

As the world opened back up, so did our creative minds, giving giving birth to yet another trend celebrating getting our freedom and inspiration back : The Techno Siren.

GCDS (Sélectionnée par Promostyl)
Theophilio (Sélectionnée par Promostyl)

Why does it work ? Well, just like with most of the new trends, it is based on escape. Sirens are after all, mythical creatures (for most people) and reference adventure, reverie and innocence ; all thing’s humanity is desperately craving at the moment ! People don’t want realistic anymore as reality has become unbearable. We therefore now look t the illusory to find a semblance of joy and relief.

MARCO RAMBALDI (Sélectionnée par Promostyl)
BLUMARINE (Sélectionnée par Promostyl)

How does it work ? Like we said, this trend relies on the imaginary and so the silhouettes appear as fashionable sea enchantresses heading to the club, the beach, a shopping spree or some lavish event.

Mix seashells, starfish and scales like fabric work with your classic or reworked pieces and you’re good to go ! Wether they are painted in silver, jewellery sewn into a net, knitted, painted… those elements give the obvious basis to the trend and – while it is a bit on the nose – are exactly what gives it it’s creative and fun component.

We also recommend going for flowy straight lines that imitate the movement of swimming mermaids – or in our case strutting mermaids – giving you a nonchalant, effortless but cool & unique appearance everyone will soon die to copy !

Casablanca (Sélectionnée par Promostyl)
David Korma (Sélectionnée par Promostyl)

Because it is so new and experimental, the trend’s pretty much opened to everyone and anyone who wants to give it a go ! If it is still very new and everything about it doesn’t seem very for now, the Techno Siren seems quite promising for the Spring/Summer seasons to come !