AN ACNE STUDIOS X FREDERIC MALLE POP-UP IN LOS ANGELES
The announcement of an Acne Studios x Frédéric Malle pop-up store in Los Angeles marks an important step in the diversification of the Swedish brand's activities. In collaboration with Frédéric Malle, an iconic figure in the perfume industry, Acne Studios enters the world of beauty with a high-end fragrance.
The fragrance, designed by Suzy Le Helley, the youngest recruit to Frédéric Malle's atelier, promises a sophisticated blend of notes such as peach, orange blossom, aldehydes, vanilla, musk and sandalwood. This combination evokes a luxurious, distinctive fragrance, in keeping with the Acne Studios brand image.
The announced prices, ranging from $295 to $470 for different bottle sizes, also reflect this high-end position. To boost the launch of this new product on April 17, the brand plans to open a pop-up store in Los Angeles from April 22 to May 20.
This pop-up store will offer not only the new Acne Studios x Frédéric Malle fragrance, but also other references from Editions de Parfums Frédéric Malle, such as Portrait of a Lady, Musc Ravageur and Vétiver Extraordinaire. This will enable customers to discover and explore a diverse range of quality fragrances, while highlighting the unique collaboration between these two renowned brands.