Direct access to the shop

This book is the essential tool to follow the major trends in commercial architecture. It will also assist you in positioning and redesigning your sales areas by creating an atmosphere that corresponds to your brand's DNA and correlates with the world of today and tomorrow.

This book contains:
- An editorial summarising the main trends of the year
- A mapping defining 4 typical consumer profiles
- The 4 themes of the year responding to these 4 types of consumers

Each of the 4 themes includes :
- A specific editorial for each theme
- The portraits of 3 key consumers
- The 3 iconic architects of the year
- The 3 stories developed with for each :
- An inspirational page of commercial interiors
- A retail space page
- A dispay page
- A materials and finishes page.