MERCI X AU VIEUX CAMPEUR

The Parisian concept store Merci joins forces with the iconic French outdoor specialist Au Vieux Campeur for an unexpected collaboration that brings together urban elegance and outdoor culture.
This capsule celebrates the meeting of two emblematic Left Bank institutions, one known for its refined fashion and lifestyle perspective, the other for its historic expertise in outdoor equipment.
Together, they propose a contemporary interpretation of adventure designed for both the city and escape.

The collection revisits technical essentials through Merci’s aesthetic lens.
Functional jackets, utilitarian bags, practical accessories and textile pieces in natural tones form a hybrid wardrobe where performance meets minimalist design sensitivity.
Durable materials and functional detailing inherited from Au Vieux Campeur merge with Merci’s clean lines and refined palette, creating a modern silhouette that combines comfort, utility and style.

Beyond the product itself, the collaboration expresses a shared vision of everyday life shaped by curiosity, movement and openness to the world.
By connecting the spirit of exploration with Parisian lifestyle culture, Merci and Au Vieux Campeur redefine the contours of a practical yet desirable wardrobe.
A capsule that illustrates fashion’s ability to link heritage and modernity, technical tradition and contemporary expression.