COZY PUNCH ARRIVES IN PARIS FOR THE 2024 OLYMPICS
Until August 11, 2024, Taiwanese brand Cozy Punch is inaugurating its first European pop-up store at 20 rue de Thorigny, Paris 3ᵉ, on the occasion of the Paris 2024 Olympic Games.
This groundbreaking pop-up showcases sportswear fashion centered on comfort, dynamism and textile technology.
Behind Cozy Punch is BU LAB, a textile company founded in 2018 and dedicated to the research of innovative, functional and highly elastic textiles.
Since its creation in 2021, Cozy Punch continues this quest for innovation with sporty designs and an athleisure aesthetic, combining streetwear and gymwear.
During the Olympic Games, the Cozy Punch Resort offers a light, colorful atmosphere, divided into several themed areas.
The “Cozy Collagen Spa” offers a line of clothing with anti-aging properties thanks to collagen encapsulated in textile fibers, while the “Beach Club” features UV-protective clothing.
This pop-up, inspired by Wes Anderson’s hotel lobbies, is a playful meeting place for sports and fashion enthusiasts.
Here you can discover Cozy Punch’s textile innovations and find clothes that are both trendy and functional.
A not-to-be-missed opportunity to explore the unique universe of this pioneering brand during the Paris 2024 Olympic Games.