BYRO CELEBRATES FIVE YEARS WITH A POP-UP HOUSE IN LONDON
ByRo, the sustainable fashion resale platform, is celebrating its fifth anniversary with its largest project to date: a pop-up house in the heart of Mayfair, London. The space, designed as an immersive home, invites visitors to explore the brand’s universe while highlighting its commitment to circular fashion.
Within the different rooms, guests can discover curated selections of second-hand pieces, exclusive collaborations, and installations that reflect ByRo’s values of creativity and sustainability. The experience is enhanced by workshops, talks, and moments of exchange with designers and artists.
This pop-up represents a new step for ByRo, affirming its role as a key player in sustainable fashion and offering the public an innovative retail model. The anniversary event is both a celebration of its journey and a manifesto for the future of circular luxury.