ACNE STUDIOS UNVEILS ITS WORLD IN BANGKOK

Acne Studios opens a new boutique in Bangkok, choosing the Thai capital as a space to express its radical and minimalist aesthetic.
Located in one of the city’s landmark shopping destinations, the store reflects the brand’s intention to engage directly with an Asian fashion scene known for its energy and creativity.
The opening speaks to a discerning audience drawn to an approach that values cut, material and attitude over immediate effect.

The interior design adopts a deliberately contrasting architectural language.
Mineral surfaces, strong volumes and a controlled colour palette create a setting that places the garments at the centre of attention.
Women’s and men’s collections are presented in a fluid manner without rigid hierarchy, allowing for a free interpretation of the wardrobe.
Signature denim, tailored pieces, knitwear and accessories unfold within a space conceived as an extension of Acne Studios’ visual language.

In Bangkok, this new address acts as a meeting point between a brand with a strong conceptual identity and a city shaped by energy, contrast and constant motion.
Rather than adapting itself, the boutique asserts a clear vision and offers an experience driven by coherence and sensation.
It proposes a more instinctive relationship with clothing, where each piece belongs to a broader aesthetic continuity rather than a fleeting trend.