PRADA UNVEILS A POP-UP IN FORMENTERA FOR SUMMER

Prada inaugurates the summer season with the opening of a pop-up on the enchanting Balearic island of Formentera, at Es More, 9 Carrer de Ramon Llull.
This new ephemeral space, imbued with the brand’s emblematic aesthetic, subtly blends white and blue, accented by striped patterns and neon light installations featuring Prada’s triangular logo.

In addition to presenting the Prada May Issue 2024 collection, the pop-up showcases an elegant range of women’s ready-to-wear, leather goods and accessories.
The pieces, adorned with floral motifs and pastel tones, capture the Mediterranean summer spirit with refinement.

Visitors can discover a selection of bags, including crochet designs perfect for summer, as well as reissues of iconic Prada bags in colorful Re-Nylon.
This idyllic Formentera setting offers an exclusive shopping experience, fusing luxury and style in an enchanting location.

This initiative once again confirms Prada’s commitment to offering unique and luxurious experiences to its customers, while highlighting the island of Formentera as the fashion destination of choice this summer.