SAINT-TROPEZ IN PARIS : AN EPHEMERAL BOUTIQUE AT BHV MARAIS

Tropézien art de vivre shines in Paris with the opening of an ephemeral boutique at BHV Marais until May 5.

Occupying almost 70m2 of the first floor, it offers total immersion in the spirit of Saint-Tropez.
From accessories to sandals, swimwear and cookies, all product categories are reminiscent of the charm of the Tropez.

Visitors will also be able to discover merchandising featuring the city of the Bailli, such as Assouline’s book dedicated to the village.
This initiative inaugurates a partnership aimed at making the BHV a dazzling showcase for Saint-Tropez, highlighting local designers and artisans.

Located opposite the Hôtel de Ville, BHV offers Saint-Tropez exceptional visibility just before the summer season and just a few weeks away from the Paris 2024 Olympic Games.
Captivating scenography and eye-catching window displays on rue des Archives entice passers-by to discover the treasures of the peninsula, making this pop-up an unforgettable experience.