INFINIMENT COTY PARIS : THE ART OF PERFUMERY AT THE CENTER OF THE MARAIS

 

Infiniment Coty Paris, the new fragrance range from Coty Inc. opens its first pop-up store in Paris, in the lively Marais district. This ephemeral boutique offers a unique sensory experience, combining art and technology in innovative ways.

 

 

Visitors are welcomed into a futuristic garden where fourteen stylized flowers diffuse the different fragrances in the collection. The space, designed in the brand’s emblematic hues, invites an immersive exploration of the olfactory universe of Infiniment Coty Paris.
In addition to showcasing the fragrances, the boutique integrates unique artistic and technological elements, such as an Infinity Room and special stagings of the bottles by renowned artists.

 

 

This new brand is based on a major innovation: a scent that lasts for up to 30 hours, thanks to molecular aura.
The inaugural collection features 14 fragrances divided into three families, offering a varied olfactory palette for all tastes.



Don’t miss this opportunity to discover the art of perfumery at Infiniment Coty Paris, located at 5 rue des Blancs-Manteaux, 75004 Paris, open Tuesday to Sunday, 11am to 7pm.