April 08th, 2021 – By PROMOSTYL

A new natural and colorful store for Loewe

This  is  in  Costa  Mesa  in  California,  not  far  away  from  Los  Angeles,  that  the  accessories  and ready-to-wear Maison  Loewe has elected residence for its new, and very first store in the USA. In a business of 139 square meters in a middle of a shopping center and imagined by the artistic director of the brand Jonathan Anderson and his team, its in a colorful but valuable materials and natural  univers  that  the  brand  welcome  its  customers. 

With  a  frontage  inspired  by  Spanish heritage, traditional ceramic bowls adorn the entrance of the store. They then let appear cement walls with turquoise glazed tiles, armchair and bench taking walls materials or in burn oak bench. The whole underlined by a large carpet in green, purple, light pink and brown colors. The products are presented  on  wood  and  glasses  shelfs,  illuminated  by  leds.  A  wonderful  environment  mixing nature and technologie.