ONITSUKA TIGER CELEBRATES 75 YEARS ON THE CHAMPS-ÉLYSÉES

To celebrate its 75th anniversary, Onitsuka Tiger, the sportswear label that gave birth to Asics, is moving into a private mansion in the heart of the Champs-Élysées.
This pop-up store, open until August 17, promises a unique immersion in Japanese culture and the brand’s heritage.

Visitors will be able to discover Japanese-inspired art exhibitions, offering a glimpse of the richness and diversity of Japanese culture.
A gourmet corner led by Michelin-starred chef Yoji Tokuyoshi will also be present, offering an exceptional culinary experience with refined dishes.

The brand will also be showcasing rare and cult models of Asics shoes, delighting sneaker lovers and collectors alike.
Each model on display tells a story, reflecting the brand’s evolution over the decades.

Don’t miss this unique opportunity to immerse yourself in the world of Onitsuka Tiger and celebrate this milestone anniversary.
Visit us at 25 avenue des Champs-Élysées, 75008 Paris, for an unforgettable experience.
Whether you’re passionate about fashion, art or gastronomy, this pop-up store is sure to meet all your expectations.