07 July 2022 – By Promostyl
The new premium skincare brand by Kim K.
As a true businesswoman Kim Kardashian decided to attack a new market, the beauty industry, but more precisely the skin care one. Since June 21, the new SKKN BY KIM products are under the spotlight of the beauty influencer community.
Kim Kardashian, a true icon of her time, wanted to create a line of products that allows to better understand the complexion and to take care of it correctly with a range of 9 products.
This complete cosmetic line inspired by Kim Kardashian's skincare routine is composed of a facial cleanser, a toner, an exfoliator, a serum with hyaluronic acid, a serum enriched with vitamin C8, a face cream, an eye contour cream, concentrated eye drops and a night oil. The products were designed with the help of her visagist Joanna Czech who allowed to respond to the needs of consumers by wanting the brand cruelty free, vegan but also with refillable packaging.
After the dazzling success of her brand of sculpting underwear SKIMS, Kim K. wanted to follow her same artistic direction by proposing very pure and minimalist packaging in neutral tones between beige and grey. The prices of her premium line of products available on the official store, range from 40 to 100 euros. And for Kim K.'s fans or simply for the beauty lovers, you can find the complete range for 675€ instead of 790€ on the website: https://skknbykim.com/