Kidiliz group takes G-Star Raw’s license
Kidiliz Group, which specializes in children’s fashion, recently lost its Levi’s Kidswear license and replaced it with G-Star Raw, another giant in the jeans department. Kidiliz Kidswear will oversee the production and distribution of G-Star Raw’s very first children’s collection, launching July 2019. This launch aims to give a new growth opportunity to the jeans brand.
A European version of Calvin Klein Jeans – Boys & Girls
Calvin Klein, Inc., a US company, announces Calvin Klein Jeans – Boys & Girls, a new European and eco-friendly line for kids ages 4 to 16. The collection, scheduled to launch next year, is inspired by Californian skaters and surfers from ‘70s.
Superdry adds Superdry Kids to its collection
Based on Japanese-inspired vintage fashion, the British textile chain, Superdry, is launching a Superdry Kids collection with more than 200 pieces for children ages six to twelve. The collection features t-shirts, sweaters, jackets and pants for girls and boys, starting Spring 2019.