1966
Foudation of PROMOSTYL, the first trend forecasting design agency that designs collections for the textile and apparel industry.
1970
Invention of the trend book concept. Creation and publication of the very first trend book: KIDS.
1970-1980
Launch of the first Trend Books based on market (Colors, Basic, Women...).
Creation and development of an international network.
1980
Creation of the INFLUENCES Trend Book, dedicated on the analysis of sociological behavior of the target audience to allow targeting consumer expectations. Publication of the first SPORT trend book.
1987
Establishment of the first fabric library and essential sourcing tools that continue to feed our daily trend search.
1990-2000
Establishment of our Chinese, Beijing, Shanghaï, and Guangzhou office. Publication of the LINGERIE, YOUTH, DENIM, and Beachwear trend books.
2012
Launch of our PROMOSTYL blog, the reflection of our constant awareness.
2017
Creation of digital update services through the implementation of targeted newsletters and weekly trends.
2018
Launch of Customized Trend Book service and development of our customer acces
2019
Launch of the search engine function and the print library.
2020
Creation of training modules
- Trend Forecaster
- In-Store Sales Assistant
- Store manager
OUR HISTORY
The Company
