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  • MENU

  • WHO WE ARE
  • OUR EXPERTISE
  • FASHION SERVICE
  • DESIGN SERVICE
  • FAQ
  • PROMOSTYL FORMATION
    JOB TRAINING
  • NEWS
  • FASHION BOUTIQUE
  • DESIGN BOUTIQUE
  • TRAINING BOUTIQUE
  • CUSTOMER AREA

Will 2019 be the year of make-up for men?

BEAUTY, BLOGBy Promostyl19 February 2019

While luxury houses such as Chanel, Tom Ford and Marc Jacobs are launching make-up collections for men, male beauty is extracting itself from its gender-fluid niche status to become a market share in its own right.

Margarita Talep’s algae-based packaging

BLOG, DESIGN / RETAILBy Promostyl18 February 2019

Say goodbye to plastic packaging with an ultra-short lifetime and toxic production methods! Margarita Talep has developed a new kind of bioplastic produced entirely using organic elements.

Aquazzura has a new store at the heart of Milan, decorated by the architects Casa do Passadiço

BLOG, DESIGN / RETAILBy Promostyl15 February 2019

The Florentine label Aquazzura has just opened its new showcase at the heart of Milan. Carte blanche was given to Casa do Passadiço’s interior designers, Cláudia and Catarina Soares, who have come up with a precious and elegant space inspired by seventies’ Italian style.

The computer embroidered in gold thread by Irène Posch and Ebru Kurbak

BLOG, TEXTILEBy Promostyl13 February 2019

What if electronic objects were made using artisanal sewing techniques such as knitting, crochet or embroidery? That is what the artists and designers Irène Posch and Ebru Kurbak have asked, whose work combines textile creations and new technologies.

When Net-à-Porter celebrates young up-and coming Colombian designers

BLOG, FASHIONBy Promostyl13 February 2019

Always on the lookout for new talent, Net-à-Porter has renewed its digital wardrobe by drawing on talent from South America and particularly Colombia, a fertile ground in terms of style, combining natural resources and craftsmanship techniques.

Men’s fashion according to Per Götesson

BLOG, FASHIONBy Promostyl12 February 2019

Per Götesson has been reshaping men’s fashion since 2016. The Swedish designer reveals destructured, conceptual pieces that sometimes verge on British grunge style.

HeyShop explores the limits of online and offline commerce

BLOG, DESIGN / RETAILBy Promostyl8 February 2019

By collecting data on our everyday behaviour, technologies end up knowing us better than ourselves. Following the example of Style Check, mentioned in the AW20-21 Influences Trendbook (page 7), DayLab studio has just completed the interior of the “HeyShop” store in Shanghai, China. Relying on both online and offline commerce resources, HeyShop offers a unique shopping…

The two sustainable clothing brands that will mark 2019

BLOG, FASHIONBy Promostyl6 February 2019

It’s official: 2019 will be the year of sustainable fashion. The proof of this peak: two “made in Instagram” brands that are showing how you can combine responsible designs with high desirability. Here’s how.

Portuguese fashion according to Wolf & Rita

BLOG, FASHIONBy Promostyl5 February 2019

Founded in 2013 by Claudia and Sonia Rocha, the Wolf & Rita brand presents an arty, poetic vision of Portuguese fashion. Offering clothing for men, women and children, the label looks to be both casual and cutting-edge. Focus.

Hugo Boss launches a vegan shoe made of Pinatex

BLOG, FASHIONBy Promostyl4 February 2019

Kiss real leather goodbye! This year, the German luxury house Hugo Boss is presenting a range of shoes made of Pinatex, a plant fibre that is gradually replacing animal materials. Here’s the story.

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