A summer in bare back

July 15th, 2021 – By PROMOSTYLA summer in bare backWhen the sunny days arrive, the neckline in the back becomes a must in our dressing room. Combining with all outfits, in the evening with a short dress, in a shopping trip with jeans, or at the beach in a long dress, the halter top transforms…

The floral dress is the must-have of the season

July 08th, 2021 – By PromostylThe floral dress is the must-have of the seasonLong, short, flared, fitted, sleeveless, puffed sleeves… This summer, like every year, the floral dress is back and has taken its place as a must-have in our dressing rooms. Light, sensual and romantic, it can be worn with all types of shoes:…

The sleeveless jacket, a timeless classic

July 01st, 2021 – By PromostylThe sleeveless jacket, a timeless classicSuits, jeans, tweed, down jackets, safari jackets, knitwear… all jackets of all styles have their sleeveless version, and they are not about to become outdated. In winter as in summer, over a shirt or without anything underneath, chic and trendy or comfortable and cocooning, the…

Pyjama trend: In and Out

June 24th, 2021 – By PromostylPyjama trend: In and OutFor several years now, the pyjama trend has become a street look, trendy and causal, comfortable and versatile. Whether colored or not, printed, accessorised with trainers or high heels, pyjamas are the look to bring out this summer. Chic and romantic thanks to its silk or…

Summer is here: this season’s swimwear

June 17th, 2021 – By PROMOSTYLSummer is here: this season’s swimwearSummer is here, the heat and the sun are already part of our daily life, for our greatest pleasure! So what are the new swimwear trends for this season? To shine on the beach or the pool, or simply to wear them in the street…

Crochet, a vintage must-have

June 10th, 2021 – By PromostylCrochet, a vintage must-haveAlthough our grandmothers often wore crochet, for years it was the cheesy piece that we didn’t  want to wear. But fashion is an eternal restart with unexpected novelties on pieces and shapes  already seen, and in the air of the trend. From that hippy chic bohemian look…

What accessories to shine this summer ?

June 03rd, 2021 – By PromostylWhat accessories to shine this summer ?Summer is almost here, the sun and the heat are coming, so let’s equip ourselves with our most  beautiful accessories to celebrate blue skies and holidays as they should be! For the bag, the  eternal return of the straw and wood bag. Find it…

Le tailleur, une pièce iconique et intemporel

May 27th, 2021 – By PromostylThe suit,iconic and untimelyA pivotal garment for all collections and all seasons, the suit, democratized for women shortly after the Second World War, is a symbol of feminine freedom and elegance. Present everywhere, in haute couture as well as in fast fashion, worn on all occasions, at work, on a…

This summer, the trend is daring

May 20th, 2021 – By PROMOSTYLThis summer, the trend is daringAfter a year of confinement, we need to start going out and dreaming again. Now that we can finally see the end, it’s time to redo our wardrobe for this summer and enjoy life. So this year, we must dare. Dare the colors, dare the…

Greenwashing is in fashion: an eco-responsible wardrobe

May 13th, 2021 – By PromostylGreenwashing is in fashion: an eco-responsible wardrobeWe see it everywhere in all designers and all major brands, fashion becomes eco-responsible. It is  today and still for a long time the key words of a good marketable collection. Ecology becomes  the number one selling point before trend, cost and comfort.We know…