At the latest Première Vision trade fair in Paris, Eastman – the manufacturer of cellulose filament yarn from sustainable resources – announced the arrival of the new version of its iconic fibre Naia. Here’s the story.

An acclaimed fibre

Boasting an inherent softness, these blended yarn fibres are also renowned for drying very quickly and reducing the pilling effect found with certain natural materials. They can also be combined with other ecological fibres such as Lyocell, modal and recycled polyester, making it possible to produce sustainable fabrics and clothing perfectly suited to everyday use that meet the needs of manufacturers all over the world. Three of our suppliers – Almodo, Italmod and Barutçu – have chosen to use them.

Fibres that champion sustainable fashion

In addition, Naia fibres are responsibly sourced, harvesting their raw materials from sustainably managed pine and eucalyptus forests and plantations. The textile firm’s entire forestry supply chain complies with the Forest Stewardship Council’s standards. Eastman and its suppliers have also received traceability chain certification from the FSC® (C140711) and/or PEFC™. Finally, produced using a safe closed loop process in which the solvents are recycled and reused, Naia fibres are the product of optimised manufacture with a low environmental impact, all the more so as they are biodegradable in freshwater and soil.

Today, Naia fibre has been able to take a prominent place in the fashion sector, for example with the eco-responsible brand Balzac Paris and their collection produced with this same fibre.